We believe that protesting online is just as important as protesting in-person when fighting racial and socio-economic injustice to enact meaningful change. And we think banner ads are a massive wasted opportunity to fight the good fight.
Black Out Ads is more than a traditional ad-blocker. Our goal is to arm everyday Internet users with knowledge, resources and opportunities to fight against systemic racism and injustice. This Chrome Extension uses ad space across the Internet to educate, inspire, and create lasting change through knowledge and action.
If banner ads are going to be invasive, they should least contain messages that matter. With so many underserved voices needing a platform, and so many progressive messages needing a microphone, Black Out Ads turns clumsy banners into a meaningful platform for equality and justice.
⬛ Black Out Ads functions like an ordinary ad blocker, but instead of simply removing banner ads from a website, it replaces the ad units with useful facts and resources for advocacy.
⬛ The ads will have new messages each day, evolving alongside contemporary progressive issues and topics. As the global narrative shifts, so will our messages of information and actions.
⬛ In addition to eye-opening data, each banner will include an action you can take to be a part of that particular issue’s solution. Each ad will include a link to trusted and vetted resources like petitions, fundraisers, contact forms, and volunteer opportunities to help you turn information into progress.
⬛ Each blacked-out ad is designed to be easily shared on social media channels to spread information about different systemic issues, to help users bring more people into the fight against racism and injustice.